Cash Based PT Marketing 101

You can be the best physical therapist in the world, but if no one knows about you or your business, your practice will fail! Find out exactly what to do and how to start effective and proven cash based PT marketing here!

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Have the patients come to you and stop doing all of the work

Work smarter, not harder.  Learn specifically designed strategies the worked for me that get the patients calling you and knocking on your door, without even leaving the clinic.  Your marketing can be doing all of the work while you are in the clinic treating patients!

1

Learn How to Make Testimonials work for you

The public doesn’t know what physical therapy is, what we really do, and they think we are just post-op rehab or glorified personal trainers.  Learn proven marketing strategies that work when marketing to the public!  Learn how to make your testimonials stand out and get new patients from them.  These will do the sales for you!

Networking = Not Working

You need to be in the clinic treating patients, not out networking at a social, out of the office giving gift baskets to physician groups, or in the office making cold calls.  Take advantage of technology and new ways of marketing so you don’t have to do the work, increasing your Circle of Influence while focusing on treating patients.

Plans and Pricing


Other Programs

  • Start up blue print
  • WOM internal marketing only
  • individual visit system only
  • Consultations fees
  • networking marketing (doesn’t work)
  • attracts the wrong patients and has low coonversion rates
  • upsell costs so you have to pay more to get the best information

Other Programs

  • package deal with basic prinicples
  • start up blue print
  • consultation fees
  • blogging training
  • single clinic with 1 PT
  • uproven marketing strategies
  • forces you to pay more to get the real information
  • monthly membership fee (if you pay a monthly membership fee of $500, you better be making > $1500 in return a month!)

What Are Others Saying?

Don’t just take it from us, let proven results do the talking!

“I would recommend this course to anyone serious about starting a cash-pay clinic. The idea of starting out on your own can be extremely intimidating but this course will provide you with everything you need to feel confident in your business and get patients in the door!”

Jim Picard, DPT

Prevail Physical Therapy

” I enthusiastically recommend Ron’s Marketing 101 for anyone contemplating a Cash-based PT business!  He is also very accessible and engaging in answering marketing questions and strategies promptly. ”

David A. Wilderman, PT,DPT,MS

Wilderman Physical Therapy

Chris Johnson, MPT, MCMT, ITCA

Zeren PT and Performance

Frequently Asked Questions

How will this course help me get new patients?

Many cash based PT clinics struggle to get new patients and say, “patients get turned away when they find out I’m cash based” or others just say “WOM marketing is the best” .  But how do you overcome these problems when starting your cash based practice?   This course will help re-direct your marketing to attract the ideal patients for you using proven strategies that worked for me.  Once given the opportunity, then you will know exactly what to do to convert a prospective patient into a new patient.

What is your refund policy?

We currently do not offer a refund on purchase.  It would not be fair to me if you learned all of the information, implemented it, and then asked for your money back.  If you are not satisfied with the product, then simply send us an email and we will work with you to help implement this information into your practice. Our goal has always been to help you create a happy, thriving cash based PT practice.  It does take time with some of these concepts, but we will work with you to help you get to where you need to be.

How is this marketing system different than others?

Everyone tells you the same thing right,”The reason why your marketing does not work because you are not seeing patients that see the value, value your time, nor valuing the money spent.”  But, yet no one goes into detail of what the value is exactly, or what are proven conversion strategies to get new patients, and what marketing is good vs bad when starting.  I wasted a couple thousand dollars working on marketing and I know what works and what doesn’t.  With my proven marketing strategies, I will go over exactly what I did starting from nothing and growing to generate over $10,000 of revenue a month.  Make it so the prospective patient sitting across from you wants to get started and can’t say no.

What do I do when no one is calling and I have no new patients?

This means your marketing is not working.  We have been in the mindset for years of relying on physicians and other medical professionals to refer patients to us to grow our business.  Why should they send patients to you now?  A physician in an ACO who owns their own PT clinic is not going to send you patients in the future.  A massage therapist is not going to send you a patient who is not getting better but feels better after each massage!  They both are running businesses too.  Learn my proven strategies and learn how to market on your own and become fully independent!  Create your own marketing so you don’t rely on others.  I started my clinic with no physicians, no patients, and no referral sources!

How does this course work?

After you purchase the Marketing 101 course, you will have password protected 24/7 online access to my information, videos, and marketing strategies.  You can watch and study the information and implement it into your practice from day one.  The Marketing 101 and Business 101 are start up courses to help a new cash based private practice owner start from nothing and to get past $10,000 of revenue a month.  When you are ready to grow and expand to the next level, then contact me.

Get started and Learn How to CORRECTLY Market your Cash Based PT business now!

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